The Board of Control for Cricket in India is yet to take a call on
whether it will adhere to the Supreme Court's directive, based on the
Lodha committee recommendations, that representative(s) of the Indian
Premier League (IPL) franchises should be allowed to be part of the
tournament's governing council.
While the BCCI takes its own time
in arriving at a decision in this regard, and the apex court gears up to
hear the matter yet again on June 29, the franchises wait with a good
amount of curiosity to see what happens. Just like the BCCI, they
believe there is a lot at stake for them too.
All existing
franchises of the IPL barring the two new teams that have come in only
for a period of two years will finish paying the last of their 10-year
franchise fee installment this year, after which they will continue to
own the team for perpetuity. When that happens, the entire business
model of the league will undergo an exhaustive overhaul.
The BCCI
is in for a windfall soon as the media rights of the IPL go up for
renewal and so are the franchises. The contract between the BCCI and the
franchises stipulates that the latter will stand to earn 48% of the
revenue earned from the fresh sale of media rights, expected to take
place by next month.
Going forward, the contract also stipulates
that franchises will pay the cricket board 20% of their annual revenue
from the tournament, regardless of the net profit or loss.
Consider
this: If the media rights get a 100% boost from their current valuation
and are sold anywhere close to $2b (close to Rs 16,0000 crore) based on
current market speculation for a period of five years, BCCI will stand
to directly pocket 52% of that money while the remaining 48% will be
distributed among the existing franchises as the money over the
five-year deal.
"At 48%, shouldn't the franchises be seen as equal
stakeholders in the league? It's only fair that they get to have some
say in the decision-making," says a franchise owner.
If the media
rights are sold on market speculation, for the amount mentioned above,
and if the franchises get to divide 48% of that income over a period of
five years, each franchise will stand to earn Rs 200 crore each year
from the central revenue pool. "Add the local revenue to it. Franchises
will have to pay 20% of that collective income to the BCCI each year,"
he says.
The 20%, says market experts, is expected to be more than
the annual installment that the costliest franchise in the IPL has been
paying the last 10 years. "If the BCCI is taking care of its interests,
shouldn't it also take care of the interests of its stakeholders? Isn't
the Supreme Court recommending the same thing?" says a franchise
executive.
The franchises strongly believe that the BCCI will try
and sell the media rights only for the next five years, so as to
maximise their income on the lines of how the English Premier League
(EPL) has prospered, as broadcast giants Star India and Sony Pictures
Network India (SPNI) gear up to shell out big money.
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